The mid 1990s saw a new television and film actress emerge on the screen and impress the audience on certain occasions. With her screen name being Nirma, very few people knew that her real life name was Ayesha. Starting her career in the year 1996 as a model, Nirma soon made a transition towards the small screen appearing in her first drama serial by the name of 'Ranjish'.
During this time, she worked in a number of drama serials which include 'Poora Chand' and 'Laag', which were both Pakistan Television (PTV) plays. After a successful with television, she was introduced to the silver screen by film director Ejaz Durrani and Nirma made her debut in the movie 'Bazigar'. Other notable movies in which she worked are 'Nikah', 'Laaj', 'Shararat', 'Qarz', 'Behram Daku' and Punjabi movie 'Babul Da Wera'.
Due to her success in films, she was invited to many TV and film related shows to perform on songs. After the decline of cinema in Pakistan, Nirma made a comeback to the small screen and worked in a few private channel dramas among which 'Sarkar Sahab' got very popular.